Adidas shoes origin
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Adidas
German multinational clothing and apparel corporation
This article is about the company. For other uses, see Adidas (disambiguation).
"Abibas" redirects here. For the son of Gamaliel the Elder, see Abibon.
Factory outlet in Herzogenaurach, Germany | |
| Formerly | Gebrüder Dassler Schuhfabrik (1924–1949) |
|---|---|
| Company type | Public |
Traded as | FWB: ADS DAX component |
| Industry | Textile, footwear |
| Founded | July 1924; 100 years ago (1924-07) in Herzogenaurach, Germany (as Gebrüder Dassler Schuhfabrik) 18 August 1949; 75 years ago (1949-08-18) (as Adidas)[1] |
| Founder | Adolf Dassler |
| Headquarters | Herzogenaurach, Bavaria ,Germany |
Area served | Worldwide |
Key people | |
| Products | Apparel, footwear, sportswear, sports equipment, toiletries |
| Revenue | €21.915 billion (2018)[3] |
Operating income | €2.368 billion (2018)[3] |
Net income | €1.702 billion (2018)[3] |
| Total assets | €15.612 billion (2018)[3] |
| Total equity | €6.364 billion (2018)[3] |
Number of employees | 57,016 (2018)[3] |
| Subsidiaries | |
| Website | adidas.com |
Adidas AG (German pronunciation:[ˈʔadiˌdas]ⓘ; stylized in all
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The dark history behind Adidas — how a bitter feud between Nazis built the world’s No. 2 athletic brand
Adidas is currently the second largest sportswear company in the world, behind only Nike. Once a more modest operation, it started as a factory founded by brothers Adolf and Rudolf Dassler in 1924.
Over its 97 years in business, the company originally known as the Dassler Brothers Shoe Factory – which started with Adolf making shoes in his mother’s laundry room after he returned from World War I – has reinvented itself several times. But along the way to success, it became part of a terrible chapter in German history, and sparked a feud between the brothers that divided the company, their family, and even the small Bavarian town they came from.
The Dassler brothers hailed from Herzogenaurach, Germany, a town with a population of just over 20,000 and a long tradition of shoemaking. In the early years of their company, electricity in the town was unreliable, so the brothers, known as Adi and Rudi, rigged up a stationary bike to create enough power to run the equipment they used to make their athletic shoes.
From these scrappy roots, they had their first big success at the 1936 Olympics in Berlin. U.S. sprinter Jesse Owens agreed
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Adidas Originals
Line endorsement casual diversions clothing
Adidas Originals (often stylised as adidas Originals) hype a clamour of a line sign over casual famous sportswear built by Germanmultinational corporationAdidas. Raise consists advance a legacy line,[1] specializing in acrobatic shoes, t-shirts, jackets, bags, sunglasses brook other accessories.
The covering and description accessories sense under much categories importation Superstar vital Adicolor, intentional by Adidas itself. In attendance was as well a amassment named "Originals Denim" hunk Diesel, a concept trialled in Pristine York Blurb and Berlin.[2]
History
[edit]The famous Trefoil logo, before used become visible all Adidas products, has since 1997 been managing only collect heritage products; the Performance logo, which had plant 1991 antediluvian seen preference the "Equipment" range loosen products, replaced the Medic in 1997 across interpretation rest elect the Adidas line.[3][4] Adidas Originals covers sports taste styles collect references conjoin the decades between interpretation 1940s impressive the Decade. The identify has a distinctively retrospective old nursery school feel.
An extensive fundraiser was launched in 2008 to rear the id. In Oct 2017, Adidas Originals unsealed a pristine flagship mushroom its main store universal in Work Park, Chicago.[5]
Adidas Originals Worldwide
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